Multi-Channel at Scale
~140 Instagram DMs and ~500 emails per day at the top tier. Account preparation runs for four weeks before going live — no ban risk from cold starts.
Praecora is the outreach platform for music catalog finance scouts who burn six hours a day on manual DMs and emails. AI-drafted, artist-aware messages at scale. Unified inbox. Deal pipeline. The scout closes; Praecora carries the volume.
← praecora = herald. Carries the message with care.Catalog financing is one of the highest-leverage skills in music — and the people who are good at it spend six hours a day on the lowest-leverage activity available: manually opening Instagram, hunting bios, typing variations of the same opener, getting accounts flagged. The skill that matters is the close, not the cold open.
Generic AI doesn't solve it. The message sounds robotic, the artist sees through it instantly, and the account gets banned faster than the manual version. Praecora is the opposite — it reads the artist's context first and writes from it, with a four-week warmup before going live so accounts behave like humans, not bots.
The framing is in the name. Praecora — a herald. Something that carries your message with care, while you focus on the deal at the other end.
~140 Instagram DMs and ~500 emails per day at the top tier. Account preparation runs for four weeks before going live — no ban risk from cold starts.
Drafts every cold message from the artist's bio, recent posts, and Spotify data. Reads like someone who actually listened — because the AI did.
All replies funnel into one inbox with AI classification (interested / not-now / negative) and suggested responses. Scouts triage in minutes, not hours.
Every conversation flows into a pipeline view with stage tracking, expected value, and live commission math. The scout's actual scoreboard.
Anyone who's reached the ceiling of what one human can DM in a day, and whose actual skill (closing deals) deserves more of their week than typing into Instagram.
The thesis behind AI for Revenueis that AI doesn't replace the operator — it amplifies the operator who knows where to point it. Praecora is the proof of concept for one of the highest-leverage niches I've seen.